OTC PRODUCT MANAGER

Bạn Sẽ Làm Gì

Product Manager will be responsible for driving and developing total strategic short and long term direction for the assigned categories. You will also plan, direct and coordinate all strategic and marketing activities in order to achieve annual and long-term sales, profit and marketing objectives.

1. Develops the category planning process, monitors, analyses and evaluates past performances, market trends and consumer behaviour to identify gaps and opportunities for growth. Establish the strategic direction of the product in terms of profit, sales, market share & growth.

2. Drives the development and approval of strong marketing plans for new and existing products including positioning, pricing strategy, marketing programs, manage product life cycle, etc. Seeks and allocates necessary resources.

3. Ensures that product marketing strategies and tactical programmes are developed and implemented to improve market performance.

4. Develops advertising, promotion and digital marketing campaigns;

5. Building the closed relationship with key customers, chain pharmacy.

6. Analyzes competitive market information & prepare competitor counter; Goes on field on a regular basis to understand the current states of the business and generate new insights that can be translated into strategies and programs that will help achieve company goals.

7. Defines direction for future business and new products into the pipeline. Oversees the new product development process across the portfolio & working.

8. Quarterly reporting sales and performance of Marketing program/ Sales forecasting.

9. Oversees quarterly management of category budget and P&Ls ensuring that all activities are within budget and financial parameters.

10. Conduct training for Sales Rep as needed, including Product Knowledge, Obstacle Handling and Promotional Materials;

11. Planning and Follow up goods shipment and production.

12. Fulfill any additional task if requested by BOD

Chuyên Môn Của Bạn

- Master/ Bachelor’s degree of Economics or related with at least 3 years experience at the same position in the pharmaceutical industry, especially in OTC channel

- English: Good in speaking, listening, reading & writing;

- High motivation level with strong drive achieve result contribute to company’s profitability, willing to develop;

- Professional personal appearance, creative, enthusiasm, team work, hard working, reliability, strong communication, under pressure of work, independence, confidence;